A Special Surprise Launch!

On 8th May we surprised Robbie with a special event at The Barcelona EDITION to celebrate the launch if his latest collection for Byroses, ‘Highland Fling’.

Robbie absolutely hates surprises but his friends, colleagues and our creative team knew recognition was needed. Not only for all the hard work on this latest collection but also to showcase the impact Byroses has had on many of our customer’s lives through empowering them to step outside of the ‘norm’.

A huge thank you to everyone who attended for keeping the surprise a secret and making the evening magical! It was wonderful to see some of the new collection on many of you and so lovely to have everyone together to promote positivity and kindness!

We also invited customers, colleagues and those involved in the brand to contribute video messages and collated them into a presentation which perfectly encapsulated the ethos and message of the evening. Watch the full video here.

Special thanks to Julie the the team at The Barcelona EDITION for hosting us.